Sanchari Guha Niyogi
  •  sanchari.niyogi@spjimr.org

Sanchari Guha Niyogi

Assistant Professor

Operations, Supply Chain Management and Quantitative Methods

Sanchari Guha Niyogi holds a Ph.D. in operations management from the Indian Institute of Management Kozhikode (IIM Kozhikode) and a bachelor’s in engineering from Jadavpur University. Her research interests lie at the intersection of electric vehicle ecosystems, platform-based mobility, supply chain management, and technology standardisation. Her doctoral thesis, ‘Charging ahead: A multi-stakeholder analysis of the electric vehicle revolution’, employed analytical and game-theoretic models to examine strategic interactions among manufacturers, consumers, platforms, and governments in the transition towards clean mobility. Her work explores topics such as electric vehicle adoption, charging infrastructure, government policy design, platform-based mobility services, and closed-loop supply chains, with the objective of generating insights for both managerial decision-making and public policy.

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Education

Indian Institute of Management Kozhikode (IIM K)

Ph.D. 2025

Focus: Operations Management

Jadavpur University

BE/Bachelors

Major/ Specialisation: Printing Engineering

  • Research interests

    Game theory

    Electric vehicle supply chain

    Supply chain modelling

  • Selected publications

    Guha Niyogi, S. (2025). Accelerating the electric vehicle revolution: Policy implications of charging subsidies and green taxes. EURO Journal on Transportation and Logistics, 100152. (ABDC: B) Link: https://www.sciencedirect.com/science/article/pii/S2192437625000019

    Guha Niyogi, S. (2026). Real Madrid and Kylian Mbapp´e: The Next Galactico? Ivey Publishing. Link: https://www.iveypublishing.ca/s/product/real-madrid-and-kylian-mbapp%C3%A9-the-next-gal%C3%A1ctico/01tOF00000BfvGvYAJ

  • Case studies

    Guha Niyogi, S. (2026). Real Madrid and Kylian Mbappé: The Next Galáctico? Ivey Publishing.

    Guha Niyogi, S., Mateen, A. (2025). Blusmart’s electric trick: Reshaping India’s ride-hailing landscape. The Case Centre.

    Guha Niyogi, S., Mateen, A. (2024). Re-Volt Rush: Gogoro’s electrifying India debut. The Case Centre.

    Guha Niyogi, S., Chowdhury, S., Kumar, U. D. (2023). Does your model call a spade a spade? Lead conversion at WSES. IIMK Case Repository.

    Guha Niyogi, S., Chowdhury, S. (2023). Airbnb on MARS: A pricing odyssey. The Case Centre.

    Guha Niyogi, S., Chowdhury, S. (2023). From memory to market: The nostalgic resurgence of beloved brands. Financial Express.

  • Conferences

    Coopetition in EV Charging Infrastructure: Open Access and Data Monetization, Co-authored with Prof. Prasenjit Mandal, Prof. Abhishek Roy and Prof. Abhishek Chakraborty. POMS, USA, 2026 (accepted and presented).

    Coopetition in EV Charging Infrastructure: Open Access and Data Monetization, Co-authored with Prof. Prasenjit Mandal, Prof. Abhishek Roy and Prof. Abhishek Chakraborty. MSOM Conference, Harvard Business School, USA, 2026 (accepted).

    Ownership Structure, Pricing Strategies, and Infrastructure Investment in Electric Vehicle Battery Swapping Co-authored with Prof. Prasenjit Mandal and Tridib Guha. ISWPE, Austria 2026. (accepted and presented)

    Digital Fashion: A Game-Theoretic Exploration of Competitive Strategy, POMS, 2025: IIM Sambalpur, Co-authored with Prof. Prasenjit Mandal (Accepted and Presented). Role of Value-Added Services in the Electric Vehicle Rental Market: Co-authored with Prof. Srikanth K. and Prof. Arqum Mateen, EURO, Leeds, UK (2025) (accepted and presented).

    Channel Choice and Role of Value-Added Services in the Electric and Gasoline Vehicle Rental Industry: POMS Turkey (2024) Co-authored with Prof. Srikanth K. and Prof. Arqum Mateen (accepted and presented).

    Channel Choice and Role of Value-Added Services in the Electric and Gasoline Vehicle Rental Industry: POMS XLRI (2023) Co-authored with Prof. Srikanth K. and Prof. Arqum Mateen (accepted and presented).

    The Future of Electric Vehicles: Policy Insights for Maximizing Adoption: IIM Bangalore Supply Chain Management Conference (2024) Co-authored with Prof. Abhishek Srivastava and Prof. Arqum Mateen (accepted and presented).

    Electric Vehicles & Operations Management: A Systematic Literature Review: POMS IIM Kozhikode (2022) Co-authored with Prof. Arqum Mateen (accepted and presented).

    An Investigation into Electric Vehicle Adoption Policies: Co-authored with Prof. Arqum Mateen, POMS IIM Kozhikode (2022) (accepted and presented).

  • Working papers

    Optimal Trade-In and Refurbishment Programs in Gasoline to Electric Vehicle Transition, co-authored with Prof. Arqum Mateen

    Ownership Structure, Pricing Strategies, and Infrastructure Investment in Electric Vehicle Battery Swapping, co-authored with Prof. Prasenjit Mandal and Tridib Guha.

    Channel Choice and the Role of Platform Value-Added Services in Electric and Gasoline Vehicle Rentals

    Co-authored with Prof. Srikanth K. and Prof. Arqum Mateen

    Winning Without Subsidies: Pathways for Survival in the Electric Vehicle Industry

  • Courses

    Operations Management

    Supply Chain Management

    Supply Chain Analytics

  • Awards and honours

    Outstanding Woman Researcher, Springer Nature India: Indian Council of Social Science Research, Ministry of Education, Government of India (2024)

    Best Paper Award: Strategic Integration of Digital Fashion in Omnichannel Retail: A Game-Theoretic Analysis, 10th PAN IIM World Management Conference 2025, IIM Ranchi (2025)

  • Teaching interest

    Game theory in supply chains

    Sports strategy management

  • Work experience

    Academic faculty

    IMT Hyderabad, Assistant Professor (Jun 2025 – Jun 2026)

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