The programme pedagogy offers scope for rich experiential learning through case studies, lectures and discussions, audio-visual aids, presentations, group learning from fellow participants, and interaction with the entrepreneurial network of investors, entrepreneurs, and mentors. The programme is conducted by experienced in-house and visiting faculty of SPJIMR and experts from the industry.

The interactions during the sessions would include discussion on real-life situations faced by small enterprises in functional areas of management. We encourage participants to share their experiences, which in turn enables them to solve their problems with the support of the faculty. The participants are requested to carry relevant data and information to make such interactions meaningful.

Programme modules

  • Weekend I

    The Idea & Opportunity Development

  • Weekend II

    Evidence Based Entreprenuership

  • Weekend III

    • Finding the Customer, Acquiring & Retaining Them

  • Weekend IV

    • The Business Model: Understanding the Constraints and Coming up with the Shared Language for Describing, Visualizing, Assessing and Changing Business Models
    • BMC presentation

  • Weekend V

    • The Technology: Leveraging New Technology for Your Startup
    • The Offering: Designing the Minimum Viable Products or Service Offerings to Test Customer Acceptance

  • Weekend VI

    • The Financials: Managing Costs & Planning for Revenues, Understanding Breakeven & the Importance of Cash Flows

  • Weekend VII

    • The Team: Leadership and team building for startups
    • Storytelling: Communicating the value created to engage co-founders, employees, customers and investors

  • Weekend VIII

    • The Strategy: Developing Strategies for the startup
    • The Schemes: Seeking resources

  • Weekend IX

    • The Decision: Scale or Sell off: Understanding funding and valuation

  • Weekend XIII

    • The Presentation

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