Overview
Naireet has professional experience in supply chain management, having worked as a procurement and purchasing lead before moving into marketing and branding at Kent RO Systems Ltd., where he gained exposure to market dynamics and consumer-focused business functions.
Driven by a strong intellectual curiosity and a desire to pursue research, he joined the Fellow Programme in Management (FPM) at SPJIMR. His research interests include consumer behaviour, market research and marketing analytics, with a focus on understanding consumer decision-making and generating insights that inform business strategy.
Education
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