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Research Type:
Peer Reviewed Journal Articles
Investigating combined effect of WOM and eWOM: Role of message valence
Harish at Maharani Pharma
Green offering: More the centrality, greater the scepticism
Modelling the barriers of supply chain transparency in the post-Covid-19 scenario
How product managers use senseshaping to drive the front-end of digital product innovation
Are MSMEs willing: Assessing Indian MSME’s financing challenges during the corona pandemic
Cultural differences in sports fan engagement on Facebook: A comparison of Australian and Indian cricket league
Family firm ownership and its impact on performance: Evidence from an emerging market
New variable mix drives Indian Stock Market during Pandemic
Exploring the effects of import diversification on energy efficiency: Evidence from the OECD economies
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