WISE Tech Insights
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28 May, 2026
The Bengaluru–Mumbai–Delhi-NCR (BMD) circuit is no longer the default launchpad for India’s most ambitious start-ups. Explore how founders in tier-2/3 Bharat are trading metro burn for capital-efficient hyper-scale, deeper markets, and new support architectures, such as the WISETech India Pitchathon.
28 May, 2026
The Bengaluru–Mumbai–Delhi-NCR (BMD) circuit is no longer the default launchpad for India’s most ambitious...
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30 March, 2026
Net Zero is no longer the finish line—it’s just the starting point. Discover how Net Positive companies like Danone, Interface, Natura, and Patagonia redesign their businesses to restore ecosystems, build social capital, and unlock resilient, long-term growth. Dive into this playbook on moving from ‘doing less harm’ to actively healing the world while staying profitable.
30 March, 2026
Net Zero is no longer the finish line—it’s just the starting point. Discover how Net Positive companies...
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23 January, 2026
Discover how brands can turn upcycled products into must-have experiences by tapping consumer motivations like waste prevention, community, and emotional attachment. This article, adapted from SPJIMR’s Management Practice Insights (MPI), distils research-backed strategies to move sustainability from good intention to everyday purchase.
23 January, 2026
Discover how brands can turn upcycled products into must-have experiences by tapping consumer...
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1 January, 2026
Decoding the ecosystem: The 2025 WISE Tech wrap-up distils 17 WISE Tech Insights editions into four big themes reshaping India’s startup landscape — from fintech rails and climate realism to lifestyle regulation and social impact at scale.
1 January, 2026
Decoding the ecosystem: The 2025 WISE Tech wrap-up distils 17 WISE Tech Insights editions into four big...
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24 December, 2025
Wondering how to move from AI pilots to production without breaking your budget or processes? Discover the strategic roadmap through data readiness, governance frameworks, and workforce transformation. Read the full piece.
24 December, 2025
Wondering how to move from AI pilots to production without breaking your budget or processes? Discover the strategic...
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17 November, 2025
Curious why Indian agritech is rich in potential but still unicorn-poor? Explore the structural paradox and the roadmap ahead. Read the full piece today.
17 November, 2025
Curious why Indian agritech is rich in potential but still unicorn-poor? Explore the structural paradox...
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31 October, 2025
Why is every fintech app now a loan app? We celebrate the unicorns, but the untold story of Indian fintech is one of survival. Has UPI pivoted fintechs into high-risk digital lending? Read the deep dive into the fragile lending monoculture, the ‘Indian Anomaly’, and the systemic risks we’re ignoring.
31 October, 2025
Why is every fintech app now a loan app? We celebrate the unicorns, but the untold story of Indian fintech...
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6 October, 2025
As code generation becomes instant, the question is no longer just about a programmer’s skills, but about their enduring value. Discover the human capabilities that remain indispensable in an increasingly automated world.
6 October, 2025
As code generation becomes instant, the question is no longer just about a programmer's skills...
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15 September, 2025
India must now move from DPI to DPIntel. How can AI be leveraged to build a smarter, more responsive nation?
15 September, 2025
India must now move from DPI to DPIntel. How can AI be leveraged to build a smarter, more responsive nation?
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28 August, 2025
84% of Indian consumers say they prefer sustainable products, so why aren’t our shopping carts greener? We unpack the paradox.
28 August, 2025
84% of Indian consumers say they prefer sustainable products, so why aren’t our shopping carts...
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18 August, 2025
Behind the glossy sales and ever-changing trends lies a pressing question: What’s the real cost of fast fashion?
18 August, 2025
Behind the glossy sales and ever-changing trends lies a pressing question: What’s the real cost of fast fashion?
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28 July, 2025
As nutraceuticals flood our shelves and screens, this article asks: Are they truly supplementing our health or commodifying our anxieties?
28 July, 2025
As nutraceuticals flood our shelves and screens, this article asks: Are they truly supplementing our health...
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14 July, 2025
In a market where Sting dethroned Red Bull, we unpack the caffeinated chaos behind India’s surging thirst for energy drinks.
14 July, 2025
In a market where Sting dethroned Red Bull, we unpack the caffeinated chaos behind India’s surging...
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28 June, 2025
In a marketplace designed by algorithms, are your choices a reflection of your intent or a response to an impulse?
28 June, 2025
In a marketplace designed by algorithms, are your choices a reflection of your intent or a response to an impulse?
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14 June, 2025
With 12 billion sanitary pads creating a ‘wicked problem’ for India’s environment, discover the wise innovations needed to solve a crisis that product design alone cannot fix.
14 June, 2025
With 12 billion sanitary pads creating a 'wicked problem' for India's environment, discover the wise innovations...
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30 May, 2025
Unlock the story of India’s ‘Lego Block’ Digital Stack: a revolutionary approach to building a global blueprint for inclusive growth that’s transforming a billion lives.
30 May, 2025
Unlock the story of India's 'Lego Block' Digital Stack: a revolutionary approach to building a global...
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20 May, 2025
What if your packaging could heal the planet instead of harming it? Dive into India’s “Waste to Wow” revolution, uncovering groundbreaking sustainable solutions that are rewriting the future of packaging.
20 May, 2025
What if your packaging could heal the planet instead of harming it? Dive into India's "Waste to Wow" revolution...
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10 May, 2025
This article delves deep into India’s Drone Revolution that is rapidly reshaping industries, asking critical questions regarding job futures and citizen privacy, and exploring the delicate balance between innovation and responsible growth.
10 May, 2025
This article delves deep into India's Drone Revolution that is rapidly reshaping industries, asking critical...
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24 April, 2025
Based on the Sustainability Attitudes survey conducted by WISE Tech | SPJIMR across 10 Indian cities and over 2000 responses, this article presents key findings that uncover how Urban India perceives sustainability and identify untapped opportunities for businesses.
24 April, 2025
Based on the Sustainability Attitudes survey conducted by WISE Tech | SPJIMR across 10 Indian cities...
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10 April, 2025
This article uncovers the ‘responsible’ element of product management, questioning the weightage of innovation in the face of ethics and sustainability, while using multiple real-world examples to give actionable guidance to product managers in innovating responsibly.
10 April, 2025
This article uncovers the 'responsible' element of product management, questioning the weightage...
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28 March, 2025
This article dives into the advent of AI in cancer detection, understanding its significance, while also looking at the various challenges faced to make this innovation wise and inclusive for all stakeholders.
28 March, 2025
This article dives into the advent of AI in cancer detection, understanding its significance, while also...
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21 March, 2025
Unpacking the mechanisms behind carbon credits, this article explores the multi-billion-dollar up-and-coming industry with real-world examples and shines a light on the potential dangers that need to be addressed, like greenwashing, low-quality offsets, and systemic inequalities.
21 March, 2025
Unpacking the mechanisms behind carbon credits, this article explores the multi-billion-dollar up-and-coming...
