Past Imperfect Episode 4: The Global Business World of the Sassoons with Joseph Sassoon
Author and Professor, Georgetown University, Dr Joseph Sassoon, is in conversation with SPJIMR Prof. Dinyar Patel. Joseph Sassoon’s ‘The Global Merchants’ charts the meteoric rise and calamitous collapse of the Sassoon family, Jewish refugees from Baghdad who built a world-spanning business empire out of Bombay, London, and Shanghai. Sassoon’s book is full of fascinating characters: opium traders, horse racing aficionados who rubbed shoulders with British royalty, and perhaps the first woman to lead a global commercial enterprise.
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