Chairperson, Post Graduate Programme in General Management
Head, Delhi Centre
Ruppal Walia Sharma holds a Ph.D. from Birla Institute of Technology & Science, Pilani, with doctoral research focus on Brand Management. She has completed a Master’s in International Business Management from the Indian Institute of Foreign Trade, New Delhi, and graduated in Economics from Lady Shri Ram College, Delhi University.
She has worked in Brand Management profiles across diverse industries in the consumer goods space for over eight years prior to joining academics. In her academic career spanning over two decades, she has taught at leading business schools in India. Her areas of interest include Marketing Strategy, Brand Management, Consumer Behaviour and Design Thinking. She has designed and delivered several customized management development programmes for mid to senior-level executives across diverse industries. In addition, she has also provided consultancy to start-ups on their marketing and branding strategies.
Her research work is anchored largely in the area of Consumer Behavior and Brand Management and has been published in reputed international journals. She has presented her intellectual contributions at select conferences and has many case publications to her credit. She also reviews research papers for highly-ranked international journals. She has received awards for teaching and publication, including Best Faculty Recognition at IIFT. Her case studies were selected among the Top 10 at ISB Ivey Global Case Study Competition for two consecutive years.
She has handled diverse academic and administrative assignments in the past and is currently Chairperson for the Post Graduate Programme in General Management for working executives and the Head of the Delhi Centre at SPJIMR.