The Entrepreneurship mentors are seasoned entrepreneurs or start-up investors with 8 to 10 years of experience in entrepreneurship. These mentors bring a wealth of unique expertise and knowledge on what it takes to build a successful start-up. Entrepreneurship mentors are experienced individuals who have built successful businesses and have a deep understanding of the challenges and opportunities that come with building a start-up. They can provide invaluable insights on product development, customer acquisition, and scaling the business based on their own experiences and expertise. For example, an entrepreneur who has successfully built and scaled a B2B SaaS (Software as a Service) business can provide insights on how to develop a product that meets the needs of enterprise customers, how to build an effective sales team, and how to navigate the complex world of enterprise sales.

Similarly, a start-up investor who has experience in investing in tech start-ups can provide valuable insights on how to navigate the challenges of securing funding for tech start-ups and how one start-up is stacking up compared to the hundreds of start-ups they have seen. Further, these mentors also act as faculty for workshops to ensure that the curriculum is tailored to the unique needs of start-ups. The mentors provide hands-on guidance and practical advice based on their own experiences and will help founders to develop the skills and knowledge they need to build and grow successful businesses.

The Functional mentors are experts in specific areas such as technology, legal, marketing, trade finance, lending, markets, treasury etc. They bring a deep understanding of these areas to the table and can provide invaluable guidance on navigating the challenges that start-ups face in these fields. To illustrate, a legal mentor will provide guidance on setting up the legal framework for the start-up, negotiating contracts, and protecting intellectual property. A marketing mentor will provide guidance on developing a marketing strategy, building brand awareness, and acquiring customers. A finance mentor will provide guidance on financial planning, fundraising, and managing cash flow. A treasury & markets mentor provides deep insights into how these businesses are set up and run at banks. Access to these subject matter experts can be extremely beneficial for start-ups, as it ensures they have access to the best possible advice in every area of their business. These mentors can provide specialised guidance and support that complements the broader guidance provided by entrepreneurship and leadership mentors.