Online user behaviour
Organisation & Leadership Studies
Deputy Programme Chairperson – Post Graduate Programme in General Management
Ratika Gore teaches Business Communication, Design Thinking, Critical Thinking, and Digital Marketing courses. She is pursuing a Ph.D. from the Indian Institute of Management, Lucknow, with a research focus on Online User Behaviour. She holds a master’s degree in Business Administration from S. P. Jain Institute of Management & Research, Mumbai (SPJIMR), and an international diploma from Cambridge University, UK.
She has over 16 years of experience as an industry practitioner before joining academics in 2013. In her stint in the industry, she spearheaded critical roles and responsibilities in running businesses across varied geographies, including Southeast Asia, Europe, and US. She later pursued an interest in teaching and is an accomplished certified coach, consultant, and advisor to several organisations. Her research interests are anchored on topics including User Behaviour and Social Networking Sites, with her research contribution published at tier 1 international conference.
She was also part of the research team, in collaboration with FICCI-FLO Mumbai, that presented a white paper on ‘women entrepreneurs in India’ to the government advisory agency ‘Niti Aayog’. She often writes for business publications and speaks at industry events. She has led administrative leadership roles in Executive Management Programme, Alumni Relations, Industry Integration and Student Career Development at SPJIMR.
Cambridge International Diploma in Teaching & Training, 2013
Focus: Teaching Methodologies (distinction)
Major: International Business
BSc (Honours), 1994
Major: Zoology (distinction)
Online user behaviour
Agarwal, R., Datta, S., & Gore, R. (2021). Navigating The Social Paradoxes: A Study On Women Entrepreneurship In India. Ficci-Flo, Niti Aayog.
Agarwal, R. & Gore, R. (2022). Harish at Maharani Pharma. Sage Business Cases, Online ISBN:9781529779592. https://dx.doi.org/10.4135/9781529779592
Gore, R., 12th Conference on Excellence in Research and Education (CERE-2022), “Do I have to? Factors on social network sites that affect user behavior and attitude,” Indian Institute of Management Indore (June 3-5th, 2022)
Gore, R., Regional Conference, EMAC (European Marketing Academy), “User behavior on social network sites: voluntary vs. mandatory entry,”. (September 22 – 24, 2021).
Gore, R., AIM-AMA Sheth Foundation Doctoral Consortium, “Eclectic titles around research and publications,” Wellingkar Education, Mumbai. (January 6, 2017).
Gore, R. (2020). Gratitude In Lockdown: Story from A Slum Colony. Business World Well-being. http://bwwellbeingworld.businessworld.in/article/Gratitude-In-Lockdown-Story-From-A-Slum-Colony-/08-05-2020-191563/
Gore, R. (2020). Prep Under Lockdown: How Management Students Can Use This Time. Business World Education. http://bweducation.businessworld.in/article/Prep-Under-Lockdown-How-Management-Students-Can-Use-This-Time/21-04-2020-189837/
Gore, R. (2020). Regular classes go online: Behind the screens. Forbes India. https://www.forbesindia.com/article/bhartiya-vidya-bhavan039s-spjimr/regular-classes-go- online-behind-the-screens/58587/1
Gore, R. (2016). Watch out Start-ups! Business Today. http://m.businesstoday.in/story/start-ups- communication-family-managed-business/1/234834.html
Femina ‘Women Super Achiever Award’ Women Leadership Award, World HRD Congress. (February 2018).
Assistant Professor, SPJIMR (Jun 2016 – Now)
Adjunct Faculty, SPJIMR (Mar 2016 – May 2016)
Adjunct Faculty Associate, SPJIMR (Dec 2013 – Feb 2016)
Deputy Programme Chairperson, PGPGM, SPJIMR (June 2022 till present)
Head, Alumni Relations, SPJIMR (May 1, 2019 – March 2022).
Deputy Chairperson, Industry Integration, Activity, SPJIMR (Nov 2016 – Apr 2019).
Head, Career Development Activity, SPJIMR (Nov 2016 – Apr 2019).
Director – Education
Head Business Development (SE Asia, Europe)
Abbott Healthcare, Mumbai (July 2022)
Glenmark Pharmaceuticals, Mumbai (September 2017 – February 2018)
Trade consultant, Indian Embassy Manila, Philippines (2002 – 2003)
Management/Executive Development, Design Thinking, Abbott Healthcare India Pvt. Ltd (Channel Partners). (December 2021)
Podcast, SPJIMR Thoughtcast. (October 2021, July 2021)
Management/Executive Development, Customer Centricity (Virtual Engagement), Tata Management Training Centre (TMTC) – Tata Power. (January 2020- June 2021)
Management/Executive Development, Design Thinking, Abbott Healthcare India Pvt. Ltd (Channel Partners). (October 2020)
Management/Executive Development, Personal Effectiveness, BSH Household Appliances Manufacturing ltd. (October 2020)
SDP, Time Management, SPJIMR. (August 2020, September 2020)
Management/Executive Development, Customer Engagement, Yes Bank, (January 9, 2020 – January 10, 2020).
Management/Executive Development, Business Communication, Lupin. (May 9, 2019).
Management/Executive Development, Leveraging social media as a marketing tool, Scope Academy. (April 22, 2019 – April 27, 2019).
FDP, Introduction to Social Listening, Forum of Marketing Education. (April 2019)
Management/Executive Development, Enhancing Performance through Coaching and Mentoring, SPJIMR. (August 10, 2018 – August 11, 2018).
Coaching, Leadership Coaching, Glenmark Pharmaceuticals. (April 2018 – June 2018).
FDP, Tools of Engagement, SPJIMR. (April 24, 2018).
Management/Executive Development, Business Communication, SPJIMR, and Times Group. (May 15, 2017 – April 23, 2018).
Management/Executive Development, Advanced Programme in Sales Management, Lupin. (March 16, 2018).
Management/Executive Development, Stakeholder Management, Tata Housing. (September 26, 2015).
Management/Executive Development, Personal Effectiveness, Lupin. (June 2014).
FDP, The Learning Odyssey series. (October 2016 – October 2018)
FDP, Design Thinking Workshop, SPJIMR. (July 2016)
FDP, Case Writing Workshop, SPJIMR. (January 2016)
Workshop, Research Workshop by Dr. Ranjan Banerjee – Presented an experiment ‘Applying Bloom’s Taxonomy to teach MBA students to be better communicators’, SPJIMR. (December 17, 2015)
Seminar, Research Workshop by Prof. Amitav Chakravarti – Faculty Development Programme on the topic “Research in Consumer Behaviour- recent trends and Behavioural Sciences”, SPJIMR. (December 3rd – 5th, 2015)
Workshop, Research Workshop by Rajesh Chandy and Om Narsimhan- Faculty Research workshop on basics of research and experiments with Random Control Trials, SPJIMR. (December 2015)
Coaching for select Leaders in Glenmark Pharmaceuticals, India (Feb 2018)
Board Of Advisors: Untaboo (A sex and safety education startup)
Editorial Advisory Board: annual academic journal: Lady Shri Ram College for Women Delhi University
Management and Labour Studies
Academic advisor for NGO Vidya – India
Session Chair, 12th EMAC Regional conference. (September 13, 2021)
Moderator, ‘Leadership in Crisis’ Organised by FICCI FLO Mumbai, June 2020
Editorial Advisory Board, Lady Shri Ram College for Women. (April 14, 2020)
Speaker & Moderator, Leadership Summit (India Edition), Grand Hyatt Mumbai, May 2019
Panel member, ‘Women Entrepreneurship’, Organised by FICCI FLO, Taj Palace Mumbai, Mar 2019
Panel Moderator and Speaker, Leadership Summit for Women (India Edition). (May 13, 2019)
Panel member, Federation of Indian Chambers of Commerce & Industry (FICCI) and FICCI Ladies Organisation, Mumbai, Maharashtra. (March 29, 2019).
Session Chair, Conference Track at the 8th PRME Conference, Asia Chapter, in partnership with UN General Compact Network India organized by SPJIMR, Mumbai, Maharashtra (December 13, 2018)
Academic Advisor, Vidya India, Mumbai, Maharashtra. (October 25, 2018)
Panel member. ‘World Summit 2017 for Women in Leadership’, Grand Hyatt (May 2017)
Panel member, ComStrat 2017, Holiday Inn (July 2017)
Editorial Advisory Board – Annual Academic Journal, Lady Shri Ram College for Women, Delhi University. (April 2020 – Present)
Academic Advisor, Vidya-India (Sept 2018 – Present)
Digital Marketing: Customer Engagement, Social Media Planning & Analytics, Columbia Business School. (2019 – Present)
Transformational Coaching, Coach Masters Academy, Singapore. (2018 – Present)
ACTA (Advanced Certificate in Training and Assessment), Singapore Training and Development Authority. (2013)
Communication and Public Speaking, College of Teachers, UK. (2012)