Data Analytics
Machine Learning
Text Mining
Tourism Analytics
Alekh Gour holds a Ph.D. from NIT Bhopal. He has done his graduation in Computer Science Engineering. He has more than ten years of academic work experience. His primary areas of teaching and research are data sciences and machine learning. He was awarded the Young Scientist Award in Computer Science by MPCST, Government of Madhya Pradesh. He has served as an Associate Professor at the Goa Institute of Management(GIM) and has been invited to teach courses and deliver guest sessions at esteemed institutions like IIM Rohtak and the Indian Institute of Foreign Trade. In 2020, he was honoured with the title “Inside IIM Professor of the Year at GIM.” During his tenure at GIM, he held several significant roles, including Placement Chair and Chairperson of the Centre for Excellence and Research (CER).
He has been the programme coordinator and trainer for many open MDPs and FDPs. He has trained senior professionals of companies such as Johnson and Johnson, Colorcon and officers of the Indian Armed Forces. Some of the courses he teaches are business analytics, advanced business analytics, machine learning, predictive and prescriptive analytics, data visualization, and web and social media analytics.
He is also an accomplished researcher and has published papers in FT50/A*/A and high-impact factor journals. His key areas of interest are tourism analytics, marketing analytics and social media analytics.
Ph.D., 2018 Focus: Data Analytics in Bioinformatics
MTech, 2013 Major/Specialisation: Data Science
BE/Bachelors, 2010 Major/Specialisation: Computer Science and Engineering
Data Analytics
Machine Learning
Text Mining
Tourism Analytics
Upadhyay, S., Upadhyay, N., & Gour, A. (2024). Voices in the storm: Analyzing MakeMyTrip’s crisis communication during COVID‐19 through a multivocality lens. Journal of Contingencies and Crisis Management, 32(1), e12521.
Gour, A., Aggarwal, S., & Kumar, S. (2022). Lending Ears to Unheard Voices: An Empirical Analysis of User-Generated Content on Social Media During a Humanitarian Crisis, Production and Operations Management Society (POMS)
Upadhyay, S., Upadhyay, N., Gour, A., & Mehra, P. (2022). Examining WHO’s Crisis Communication in Issue Arenas during COVID-19: A Socio-semantic Network Analysis. International Journal of Strategic Communication, 16(4), 599-619.
Gour, A., Aggarwal, S., & Erdem, M. (2021). Reading between the lines: analyzing online reviews by using a multi-method Web-analytics approach. International Journal of Contemporary Hospitality Management.
Aggarwal, S., & Gour, A. (2020). Peeking inside the minds of tourists using a novel web analytics approach. Journal of Hospitality and Tourism Management, 45, 580-591.
Gour, A., & Pardasani, K. R. (2020). Type II fuzzy set-based data analytics to explore amino acid associations in protein sequences of Swine Influenza Virus. Applied Soft Computing, Elsevier, 88, 105856.
Gour, A., & Pardasani, K. R. (2019). Soft Fuzzy Set Approach for Mining Frequent Amino Acid Associations in Peptide Sequences of Dengue Virus. Proceedings of the National Academy of Sciences, India Section A: Physical Sciences, Springer 88(4), 529-538.
Gour, A., & Pardasani, K. R. (2018). Statistical and Soft Fuzzy Set Based Analysis of Amino Acid Association Patterns in Peptide Sequence of Swine Influenza Virus. Advanced Science, Engineering and Medicine, 10(2), 137-144.
Presented paper in “Finance and Business Analytics” conference organized by Adam Smith Business School of the University of Glasgow and Bayes Business School at Lefkada, Greece (June12-13, 2023)
Chaired session and presented paper in 20th AIMS International Conference on Management at IIM Kozhikode (28-31 December 2022).
Machine Learning
Business Analytics
Advance Business Analytics
Data Visualization
Healthcare Analytics
Social Media Analytics
Professor of the year 2020 at GIM by InsideIIM.
Awarded Young Scientist Award in the 30th M .P. Young Scientist Congress at M.P. Council of Science and Technology from February 28- March 01, 2014.
Goa Institute of Management, Goa, January 2018 – August 2024
Placement Chair – Big Data Analytics
Chairperson – Center of Excellence and Research
Member MDP Team at GIM Goa
Chair – Give Goa Program
Coordinated two days of MDP on Supply Chain Management for the executive of Colorcon in July 2018.
Organised two days open MDP on Supply Chain Management at Goa Institute of Management (28-29 November 2019)
Organised three days of MDP on Data analytics for Advance Research at Goa Institute of Management (18-20 Feb 2020)
Delivered expert lectures on ‘Machine learning theory and application’ in a one-day workshop on Big Data Analytics at Naval War College on 24th June 2019.
Delivered multiple sessions on ‘Machine learning’ in a five-day workshop on ‘Data Analytics and Artificial Intelligence’ at Naval War College for officers of the Indian Army, Navy and Air Force from 21-25 October 2019.
Delivered expert lecture on “Predictive Analytics and Forecasting” in the Management Development Program on ‘Advancements in Supply Chain in Healthcare’ for executives of Johnson & Johnson (J&J) on 7th March 2020.
Board of Studies of Economics at CES’s Parvatibai Chowgule College as an Academic Council Nominee.
Associate Editor in Special Issue on “Managing Crises in the Digital Age: Navigating the Complexities of Technology, Management, and Crisis” for the Engineering Management Journal (Taylor & Francis)
Data Science
Machine Learning
Social Media Analytics
Business Analytics
Member Analytics Society of India, IIM Bangalore