S.P.Jain Institute of Management & Research
S.P.Jain Institute of Management & Research
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  Entrepreneurship Project on Business Analysis Centres ~ Entrepreneurship ~ EPBA  
 


SPJIMR & NEN have jointly designed a first-of-its-kind entrepreneurship project based Course involving students from the Institute's Family Managed Business and the regular Post Graduate MBA Programs.

One of the unique strengths of SP Jain Institute of Management and Research (SPJIMR) is its Family Managed Business (FMB) Program. This program brings together 100+ next generation business family members representing a wide range of product and service based businesses. They participate annually in a uniquely designed eighteen-month MBA Program. The FMB Program provides SPJIMR students with insights into different types of opportunities open to entrepreneurs, and different paths for pursuing those opportunities.

The course, called Entrepreneurship Project on Business Analysis has the following objectives:

  • Take the students through an introductory course on New Venture Creation
  • Develop practical insights on how entrepreneurs manage their business
  • Get students to think about different business opportunities - outside the usual IT/BPO box - by introducing them to a wide range of business propositions
  • Develop the perspective of assessing a business as a Business Analyst, Investor and Entrepreneur.
  • Help students understand and learn how to sell/present their value proposition and business model.

The two- credit course comprises of the following modules:

  1. Introductory course on New Venture Creation. (10-sessions)

  2. Workshops (half-day): 4 in number each focusing on a key aspect of Entrepreneurship with practical insights from the constituents of the entrepreneurial eco-system

    Workshop # Theme
    Workshop 1
    From Idea to Product/Service Offering/The Value Proposition.
    Workshop 2 Analyzing a business from a buyer (mutual fund)/seller (investment banker) perspective.
    Workshop 3 Starting Up - project management
    Workshop 4 Managing the IPO for a new venture

    Students submit their individual learning from each workshop besides participating in the Application Exercises.

  3. Case study of a first generation entrepreneur. Each student selects an entrepreneur of his or her choice for submitting a case study on the entrepreneur.

  4. Business Analysis
    A team comprising MBA and FMB students take up the FMB student's business for an in depth study. The conceptual input for the study is provided through the workshops and from the course on New Venture Creation. Practical insights are provided by real time exposure to the business. The MBA team assumes the role of Business Analyst who 'sells' the business proposition to investors and the FMB student that of the Entrepreneur.

    Student teams submit an Executive Summary for the business studied by them

  5. Presentation at "Lock-Stock-Trade":
    The combined student teams make a presentation of the business proposition of each family managed business in terms of its "investment worthiness" over the long term before an "investors" gathering and a jury panel.

 

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