Developing sensitivity to right attitudes and softer skills with a view to establish a personal plan of action for imbibing them are essential prerequisites of sound management education. We at SPJIMR strongly believe this. We realize the practical difficulties in successfully implementing such a program because lower level managerial jobs place an emphasis on harder analytical skills. Difficulty in developing effective contents for the required pedagogy, calling for experienced and wise ‘teachers’ and formulating short-term objectives for preparing candidates are some of the barriers that have prevented other management institutes from addressing these needs.

At SPJIMR, we have been pioneers in establishing initiatives to meet the above-mentioned need and believe have had reasonable success in putting into place a portfolio of path breaking innovative pedagogies. Project ABHYUDAYA- a Sanskrit word meaning welfare and development of all is the most recent one.

As a part of this project bright children from economically weaker sections mostly from BMC schools are adopted in the program and equipped to take their place on par with the best in society. SPJIMR plays the role of a catalyst to give financial and other support so that they may realize their full potential. The focus of this project is to strengthen the strengths of these children till they complete their formal education. Management participants mentor selected students and develop some fine qualities of successful leadership.

‘Abhyudaya’ also meets the charter of Bhartiya Vidya Bhavan , that of being socially responsive, by induction of the school, colleges and other institutes of the Bhavans parivar as the project will demonstrate over the years.

The Indian scriptures suggest Abhyudaya and Nishrayash (spiritual growth) as laudable objectives for adult education. Indeed it should be the objective for life long learning.

Based on the above assumptions, we believe ‘Abhyudaya’ would carve another successful and effective approach to management education.

Dr. M. L. Shrikant
Hon Dean